Kaspi Рассрочка

Definition

Kaspi Рассрочка is a payment method where a buyer pays for a purchase in installments, while Kaspi.kz pays the seller the full price up front and then collects the instalment payments from the customer over the agreed period.

How the installment plan works: step-by-step

The process can be split into two logical flows — the buyer flow and the seller/payment flow.

• Buyer flow:
  1. The buyer sees an "installment" mark on the product page and available terms (for example, 3, 6, 12 months).
  2. When placing the order they choose the installment option. Kaspi issues the credit/payment plan to the customer and confirms approval at checkout.
  3. The buyer receives the item immediately and pays monthly installments to Kaspi according to the schedule.
• Seller / settlement flow:
  1. After the order is confirmed, Kaspi pays the seller for the item — typically minus commissions and any contractual holds or reserves.
  2. Payout timing depends on the seller agreement and fulfillment method (FBS, FBO or pickup). In practice payouts are received within about 1–5 business days after shipment confirmation, but the exact period is set in your contract.
  3. In case of returns or cancellations Kaspi initiates a refund process and adjusts seller payouts according to marketplace rules.

Why Kaspi Рассрочка matters for a Kaspi.kz seller

For a seller, installment payments are a lever that influences several key sales metrics. Concretely:

• Conversion uplift: sellers in Kazakhstan report a typical conversion increase of 10–30% on product cards after offering installment, especially in electronics and home appliances.
• Higher average order value: the option to pay in parts often encourages buyers to choose a pricier model or add accessories. In practice the average check can grow by 8–20%.
• Lower cart abandonment: buyers who see an installment option at checkout are less likely to abandon the cart — saving on advertising and retargeting costs.
• Marketing advantages: products labeled "installments available" attract attention in search results and category pages, helping improve click-through rates and discoverability on Kaspi.kz.

Practical examples on Kaspi.kz (with calculations)

Below are simplified examples to illustrate how commissions and payouts can affect your margin. Actual fees and conditions should be taken from your Kaspi seller contract.

Example 1 — single-item sale

• Item price: 100,000 KZT
• Assumed Kaspi commission and fees: 5% (5,000 KZT)
• Net received by seller (before other costs): 95,000 KZT
• If your product cost is 70,000 KZT, gross margin after Kaspi fee = 25,000 KZT (≈25%).

This illustration shows that even with a commission, installment visibility may increase units sold and average check, compensating for fees. But if your margin is tighter, commission can significantly reduce profitability — run the same maths per SKU.

Example 2 — longer term plan and reserves

Kaspi may keep reserves for returns or fraud depending on contract terms. Suppose Kaspi withholds 10,000 KZT temporarily as a reserve; your immediate cash flow will be reduced and later adjusted when the reserve is released or used to cover returns.

Recommendation: build scenarios with different commission levels (e.g., 3%, 5%, 10%) and return rates (e.g., 2–10%) for your top SKUs to decide which items are suitable for offering Kaspi Рассрочка.

Connection, requirements and integration

Typical steps and requirements to enable Kaspi Рассрочка for your storefront:

• Documents: legal entity details (BIN), bank requisites, signed contract with Kaspi.
• Technical integration: connect via Kaspi seller API or use the Seller Portal to send order statuses. Integration includes testing of order flow, shipment confirmations and returns handling.
• Testing: perform test orders and status updates to ensure payouts and refunds are processed correctly before the service is activated in your catalog.
• Operational readiness: assign responsible staff for fulfillment and RMA, prepare logistics to ship quickly (faster shipments usually mean faster payouts).

Practical tips for sellers: how to maximize benefit

• Include Kaspi Рассрочка in the product title and highlight it in the first view of the product card to improve conversion.
• Factor Kaspi commission into pricing. A small price adjustment on higher-ticket items can preserve margin while keeping the installment option attractive.
• Prioritize fast processing and shipment — many sellers receive payouts quicker when logistics are prompt.
• Automate status exchange via API so Kaspi receives shipment/return statuses without manual delay.
• Monitor KPI regularly (payouts, return rate, share of sales via installments) and run A/B tests with different installment term promotions.

Risks and how to reduce them

• Returns and chargebacks: can create negative cash flow if funds have already been paid out. Mitigation: set clear return policies, use reliable packaging and accurate product descriptions.
• Fraud: higher fraud risk on high-ticket items. Mitigation: use fraud-monitoring rules, verify suspicious orders and work with Kaspi on disputed cases.
• Reserves and delayed payments: contractual holds can delay cash. Mitigation: understand your contract's reserve policy and model scenarios in your cash flow planning.

When installment is not profitable

Installment sales may be unprofitable when:

• Your gross margin is very low and cannot absorb Kaspi fees.
• Return rates for a SKU are high, causing frequent clawbacks or reserves.
• Operational costs (shipping, fulfillment) are high relative to product price.

If after including all fees and expected returns the margin becomes zero or negative, raise the price, exclude that SKU from installments, or negotiate terms with Kaspi where possible.

Automation tools and analytics

• Use Kaspi seller API to automate order statuses, shipment confirmations and refunds.
• Integrate marketplace data with your ERP/1C or BI tools to monitor payouts, returns and installment share per SKU.
• Set up dashboards for quick tracking of key metrics: payout timing, reserve amounts, installment conversion, and return rates.

Common seller mistakes and how to avoid them

• Not accounting for commission in pricing — always model the net margin per SKU before enabling installments.
• Slow shipment or poor order processing — delays lead to later payouts and worse buyer experience.
• Poor handling of returns — unclear RMA processes cause disputes and financial adjustments.
• Insufficient monitoring — without regular checks you may miss spikes in returns or fraud.

Brief on legal and accounting points

Accounting and legal treatment depends on local rules and your contract with Kaspi. Common points:

• Revenue recognition: Kaspi pays you the sale amount (minus fees) up front, so record revenue according to your accounting policy and contract terms.
• Reserves and adjustments: reserves held for returns should be tracked in accounting; reversed or claimed amounts require proper reconciliation.
• Tax treatment: follow Kazakhstan tax rules for VAT and corporate tax when registering proceeds and refunds. Consult your accountant for specifics.

Conclusion

Kaspi Рассрочка is a powerful tool to grow conversion and average check on Kaspi.kz, but it brings additional fees, potential reserves and operational requirements. For many sellers the increased sales volume and higher ticket sizes outweigh the costs — provided you select the right SKUs, automate processes and monitor returns. Always model financial scenarios per SKU and keep integration and logistics tight to make the most of the program.